Week 5 Organisation and Strategy

Week 5

This week has been advocated an organisation and strategy for business management. Organisation is a person who makes the purpose of administering something. Organisation can be possitive effect for keeping business development. Strategy is the long-term direction of an organisation, according to Johnson and Scholes (2011). In other words, strategy is a plan that people want to achieve in order to bring desired future. This week will be strongly focus on strategy. 

In terms of strategy, there are separate to different levels, which are corporate level, business level and operational level. Corporate level is a overall scope of the organisation that people need for products, markets or businesses. Business level is indicated that how individual business contend with the specific markets, which is a company tends to be activated unable to take advantage of opportunities. Operational level is meant how the organisation present in terms of resources, people and processes. It is due to have less cost of production eventually. In order to develop strategy, people have more flexibility in the plan as well as target. Therefore, it is due to avoid the risk.

As regarding perspective on strategy, this is determines how the company views and solves the important issues. Environment can be predicted, people ought to use renewable energy instead of non-renewable. But something is unpredictable, for example, future. It is because natural disaster can damage the environment. Therefore some companies cannot run business for a long-term such as beach.

SWOT analysis is one of the strategies to consider in terms of Sony’s company, which are strengths, weaknesses, opportunities and threats. Strengths are a business that gives it an advantage over others. Sony is good at produce for electronic products such as television and laptop. However, Weaknesses is a business that a disadvantages relative to others. That means something worse for Sony. Then Sony ought to analysis in order to solve this problem. In addition, Opportunities is an element of the business that would utilize. Opportunity cans positive cause to expand business, since Sony cans try to advertise for different countries. Finally, threats are elements in the environment that would due to be trouble for business such as global warming. The government would charge a lot of money if Sony destroys an environment.

To sum up, I personally think that strategy is very utile for business, since it can analysis how to prevent any problem as well as reduce the cost of production. This is one of the most important factors to have positive effect company to the infinite of profitability.